Free PDF Content Marketing for Lawyers: How Attorneys Can Use Social Media Strategies to Attract More Clients and Become Legal Thought Leaders, by Michele Ruiz
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Content Marketing for Lawyers: How Attorneys Can Use Social Media Strategies to Attract More Clients and Become Legal Thought Leaders, by Michele Ruiz
Free PDF Content Marketing for Lawyers: How Attorneys Can Use Social Media Strategies to Attract More Clients and Become Legal Thought Leaders, by Michele Ruiz
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Product details
Paperback: 184 pages
Publisher: Ruiz Strategies (January 18, 2016)
Language: English
ISBN-10: 0692604286
ISBN-13: 978-0692604281
Product Dimensions:
5.5 x 0.5 x 8.5 inches
Shipping Weight: 8.3 ounces (View shipping rates and policies)
Average Customer Review:
4.3 out of 5 stars
12 customer reviews
Amazon Best Sellers Rank:
#893,808 in Books (See Top 100 in Books)
Michele Ruiz’s “Content Marketing For Lawyers†was an eye-opening and motivating book. I always thought I had a strong social profile that would benefit me professionally. While reading her book, I immediately realized I was only scratching the surface of all that was available to strengthen my personal brand. Michele’s book provides an in-depth and easy to understand explanation of what content marketing is and the impact it can have on my career as an attorney. Further, she provides practical advice and guidance on how to use the arsenal of digital tools available to attract new clients and strengthen my relationship with current clients. By the time I reached Part 2 of her book, I was excited to begin implementing the strategies she so expressively articulated. Michele’s book is a must for anyone who wants to use the power of social media to excel at communication and client acquisition in today’s digital age.
I'm not a lawyer but found this book very relevant for people like myself in the financial services industry. The book is informative and well structured. The first part of the book provides insightful information about social media and explains "why" service professionals need to be marketing in this space. The second half of the book provides the strategy and road map to effectively use social media to attract new clients. The book will help you to zone in what I found most important: content, creating value and personal branding.
Just so-so. Much of the general information can be gotten for free elsewhere
Throughly researched, this detailed "how-to" shows lawyers exactly what they need to go online to build an audience and establish themselves as thought leaders, not just service providers. Michele Ruiz's strategies will help lawyers get to the first page of Google, and be top of mind in the media and for potential clients.
Very disappointed. I was hoping for some actual analysis, but, unfortunately, this book is only a short brief explanation of what social media is and why you need it. The book advocates content marketing and could use more content itself.
This book is a must read. Tons of great information that I can apply today. Buying a couple more to give to some colleagues.
Very well thought out. Clear and concise guidelines and explanations. Enjoyed the book and feel like it had a lot of great information.
I am a lawyer and an online marketing consultant for law firms. Michele Ruiz has done a wonderful job of examining various ways that lawyers can market their practice through social media, digital marketing, eBook publications, infographics, and much more. This is a must read for any attorney who wishes to successfully marketing themselves online and to establish themselves as a "thought leader." Great job Michele!
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